📱 Advanced AdMob Revenue Calculator

About Our Advanced AdMob Revenue Calculator

Estimate your potential Google AdMob earnings with greater detail using our advanced calculator. This tool allows you to factor in crucial metrics like Daily Active Users (DAU), user engagement (sessions per user, average session duration), and ad serving frequency (ads per minute), along with specific segmentation for Region, Device, and App Category to refine your revenue projections.

How Does It Work?

Provide the following details to get an estimate:

• Select Region: Choose the primary geographical region you are targeting. This helps in contextualizing your eCPM and Fill Rate.
• Select Device: Specify whether your primary audience is on Android, iOS, or both.
• Select App Category: Pick the category that best describes your application, as this can significantly influence monetization potential.
• Daily Active Users (DAU): Enter the average number of unique users who engage with your app on a daily basis.
• Sessions per User/Day: Input the average number of times a single user opens and uses your app per day.
• Avg. Session Duration (min): Provide the average length of a user session in minutes. This, combined with DAU and sessions per user, helps estimate total user engagement time.
• Ads per Minute (in session): Enter the average number of ad impressions you aim to show per minute during an active user session.
• Fill Rate (%): Input your expected ad request fill rate. This is the percentage of ad requests that are successfully filled with an ad. It's important to use a Fill Rate that is realistic for your selected Region, Device, and Category.
• eCPM ($): Provide your estimated eCPM (Effective Cost Per Mille, or earnings per 1,000 impressions). This should also be an estimate relevant to your chosen Region, Device, Category, and ad formats.

Based on these inputs, the calculator first estimates the total number of potential ad impressions by considering DAU, session frequency, session duration, and ad frequency. It then applies your specified Fill Rate to determine the number of filled impressions and uses your eCPM to calculate the potential daily, monthly, and yearly revenue.

Key Features:

• Granular Inputs: Provides detailed input fields for a more nuanced revenue estimation.
• Engagement-Based Calculations: Incorporates DAU, session metrics, and ad frequency for a more realistic impression forecast.
• Segmentation Options: Allows selection of Region, Device, and App Category to help you tailor your eCPM and Fill Rate inputs.
• Instant Projections: Get immediate daily, monthly, and yearly earning estimates.
• Visual Earnings Chart: A bar chart helps visualize the potential earnings across different timeframes.
• Downloadable PDF Report: Generate and download a comprehensive PDF report of your inputs and estimated earnings, including the chart.
• Responsive Design: Use the calculator seamlessly on any device.
• Client-Side Processing: All calculations are performed in your browser for speed and data privacy (no data is sent to our servers).

Important Disclaimer: The earnings calculated by this tool are estimations based on the data you provide and the calculation model used. Actual AdMob revenue can vary significantly due to numerous factors, including (but not limited to) ad quality, advertiser competition and demand, user demographics and behavior, specific ad formats used, ad placement strategies, seasonality, app performance, Google's AdMob policies, and the accuracy of your input eCPM and Fill Rate for the chosen segments. This calculator should be used for general guidance and forecasting purposes only, and it is not a guarantee of actual income.